Foodscale Hub Greece has rebranded to reframe.food. This change is not just a new name; The term “reframe” captures our approach to challenging the status quo, from food production and distribution to consumption, through a fresh and transformative lens.
At reframe.food, we believe in the power of innovation to redefine norms and drive progress. Food is more than mere sustenance; it is the cornerstone of human existence, a connector of cultures, and a catalyst for change. The way we produce and consume food has profound implications for the health of our planet and its inhabitants.
Our work at reframe.food revolves around three core principles: innovation, sustainability, and impact. As pioneers, we are constantly pushing the boundaries, supporting cutting-edge technologies, novel business models, and collaborative partnerships.
Innovation: We utilize the latest technologies and innovative business models to challenge and transform the food industry.
Sustainability: Our practices prioritize eco-friendly solutions, ensuring that our impact on the environment is minimal and positive.
Impact: We strive for changes that are not only significant but also scalable, addressing the fundamental issues in the food system.
Reframe.food: More Than an Organization
At reframe.food, we see ourselves as visionaries on a mission to help redefine the future of food. Our name encapsulates our spirit — reframing the narrative around food to drive positive change. To broaden our influence and drive systemic change, we actively engage various stakeholders, including farmers, food producers, innovators, policymakers, and consumers. Our business strategies also prioritize the inclusion of marginalized groups in the food industry. By supporting startups with eco-friendly solutions and prioritizing initiatives for food sovereignty in Europe, we aim to bolster social resilience and foster a more equitable food system.
Our motto, “reframe.food, reclaim the planet”, encapsulates our efforts and our work. Together, we can transform the challenges we face into opportunities for meaningful change.
We invite you to join us on this exciting journey. Together, let’s reframe food and reclaim the planet.